dana

brutstådt is a design studio that focuses on the design of visual identity systems. The studio was founded by Dana Liv Bayomy, a Vienna-based designer and art director. brutstådt develops design solutions and identity systems that are easy to understand, sustainable and easily adaptable to different applications.

services

 Creative Direction
Visual Identity Systems
Template Design
Content Creator Workshops Indesign, Photoshop, Illustrator, Canva, Keynote

+ Details
VISUAL STRATEGY
First impression check + brand audit/analysis
Refining visual strategy
 
VISUAL IDENTITY
Visual Identity Systems + Branding (logo, custom brand icons, visuals)
Brand Book / Design Manuals
Business Essentials (business cards, presentations, business forms, templates)
Web/App Design (Sketch, Figma, Wordpress themes)
Digital Design (illustration, infographics, animation, branded gifs/giphy sticker, social post/story templates)
Retouching + Composition
Editorial (reports, magazines, books)
 
SUPPORT
Content Creator Workshops (Indesign, Photoshop, Canva, Adobe Express, Keynote)
Extended intro courses for templates

values

Gender equality + Feminism​​​​​​​

brutstådt, as a design studio, values gender equality, feminism and sustainability in their work. Gender equality refers to the equal rights, responsibilities and opportunities for all genders. This means that brutstådt is committed to promoting and supporting the equal treatment of men and women in all aspects of their work, whether it be the projects they take on or the design solutions they create. Feminism refers to the belief in the social, political and economic equality of the sexes. This means that the studio is dedicated to advocating for the rights and equality of women in all areas of society, including the design industry.

Sustainability + Society

Sustainability, in the context of design, is the practice of creating designs that are environmentally friendly and have a minimal impact on the earth's resources. These values can be reflected in various ways, such as choosing sustainable materials, an internal no-print-policy or by creating thoughful and sustainable design solutions that are not only visually appealing but also considerate of the environment and the long-term impact on the planet.

 Inclusivity

The studio is committed to creating design solutions that are inclusive of different cultures, races, abilities, and backgrounds and strongly believes in creating a more diverse and equitable society through design. This can be reflected in various ways like using inclusive language, using diverse models in visual materials, and considering cultural sensitivity when creating design solutions.

+ SELECTED BRANDS & CLIENTS
Augustin​
#AusPrinzip​
Bellaflora​
Dachverband Wiener Sozialeinrichtungen
​Das Zielgruppen Büro
​Dialogwoche Alkohol
​Europäische Mobilitätswoche
​Formunauts
​GARDENA
​jö Bonus Club
​IDEALE
​Milford
​Psychosoziale Dienste Wien
​puck Immobilien App
​Sky Sport Austria
​Tiergarten Schönbrunn
​ZUEGG
​YEP/wyld
​WienTourismus
​wienwork​
Wiener Linien
​Wiener Klimateam
+ mentions + awards
CCA Shortlist—Wiener Linien
Shortlist DPOK (Deutscher Preis für Online Kommunikation) 
Jury Decision PRVA Staatspreis Digital Communication
Nomination PRVA Staatspreis
Der Standard—campaign #darüberredenwir to end stigmatization of mental illnesses
Medianet—introduction of #darüberredenwir + #seiamolgmiasig
Ads of the world—custom-made lettering for GARDENA campaign 'spiderweb'
Lürzer's Archive—custom-made lettering for GARDENA campaign 'spiderweb'
Lürzer's Archive—A1 Digital campaign to help companies to digitize their future
CCA—WienTourismus campaign 'To Art its Freedom'
CCA—WienTourismus campaign 'Vienna Summer Night Concert"

experience

Freelance Art Direction BRUTSTÅDT (2019 – )

Art Directrice P&B Agentur für Kommunikation (2019 – )

Graphic Designer Heimat Wien (2018 – 2019)

Graphic Designer Wien Nord (2016 – 2018)

education

Master of Arts — Communication Management (University of Applied Sciences for Management & Communication)

Bachelor of Arts — Communication Science (University of Vienna)

Bachelor of Arts — German Studies (University of Vienna)

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